ROSE Insights: No Operational Metric Will Ever Surface This Failure
Issue 120 - ROSE Insights: No Operational Metric Will Ever Surface This Failure
Your Finance Team Is Doing Everything Right. So Why Isn't It Driving Strategy?
Most finance leaders I talk to are not failing at finance. They close the books on time. Reconciliations are clean. Variance reports go out. The audit goes fine. By any traditional measure, the operation is running well. And yet, when it comes time to make a serious decision, enter a new market, pursue an acquisition, respond to a competitor, or evaluate a contract, the leadership team is not leaning on finance. They are working around it...
Your Finance Team Is Producing Reports. The Question Is Whether Anyone Trusts Them.
There is a particular kind of meeting I have seen play out at growth-stage companies more times than I can count. The leadership team sits down to review the financials. Someone pulls up the deck. Numbers are presented. And then, almost immediately, someone asks a question the numbers cannot answer...
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