Clean Up Your Financial Processes for Growth

Rose Report: Issue 53

By Ted Rose, CEO and president, Rose Financial Solutions

Spring is a time of renewal and change. It’s when we plant seeds and watch them grow. Like a garden, financial processes need to be tended to ensure they are prepared for business growth.

In this after-tax season, many business owners realize that their financial and accounting systems aren’t as well-organized as they assumed. If your business accounts are messy, outdated, and lack processes that tie your financial information together, you are not alone. Many business owners do not have the time and expertise to manage their finances and accounting functions. If you want to reduce the amount of time you spend on accounting processes, to gain financial clarity and to grow, it’s time to clean up your financial operations.

If you do not understand your numbers, you don’t understand your business. Having easily accessible financial data is a game-changer. The right accounting processes and software help you work smarter and faster allowing you to spend your time growing your business. While there is widely available off-the-shelf cloud-based accounting software, most lack the flexibility and integration of a workflow system that standardizes and automates your internal financial operations. Automated workflow technology involves structuring finance and accounting data and its underlying metadata—all while eliminating tedious processes, improving efficiency, limiting risks, and reducing human error.

To streamline your financial operations, you must build a solid accounting system, equip it with the right accounting software, and then connect your financial records. A gap analysis of your accounting processes will help you identify inefficiencies and assess whether you’re getting the most out of your resources. A thorough assessment also evaluates the gap between your existing accounting structure’s performance and your targeted goals and outcomes. Once you have identified the deficiencies in your accounting system, you can begin to improve and streamline your operations by organizing your finance and accounting structure and data.

The chart of accounts (COA) is a crucial financial management tool that groups all of a company’s financial operations, such as revenue and costs, into logical categories. A COA helps you develop more accurate financial reporting by breaking down transactions into defined categories such as revenue, direct expenses, indirect expenses, assets, liabilities, and equity. When putting together a COA, the better organized your data is, the more information you will be able to gain. As an organization grows it should consider adding “dimensions” to its COA to facilitate a greater understanding of financial performance. Examples of dimensions include projects, locations, departments, items, clients, etc. The addition of dimensions to the mix often increases the need to upgrade from basic accounting software to an “ERP.”

An organized COA with dimensions provides improved financial insight into your company’s financial health through financial reporting. A well-functioning system will generate timely, accurate, and easily accessible reports including financial statements, project reports, department reports, KPIs, ratios, and other financial information.

At RFS, we’ve wrapped over 25 years of expertise into our Finance as a Service solution that combines a team of experienced professionals with our leading-edge workflow technology, Easby. What makes our FaaS solution so unique is that it seamlessly integrates with your current accounting software, streamlines processes, and ties all your financial and non-financial information together into a high-level dashboard that delivers a 360-degree view of your company’s financial performance.

Schedule an introductory virtual meeting to find out how RFS can help you clean up your financial processes for growth.

This content is for information purposes only and should not be considered legal, accounting or tax advice, or a substitute for obtaining such advice specific to your business.

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September 4, 2025
Rose Financial Solutions (“ROSE®”), a pioneer in Finance as a Service ( FaaS ), today announced new strategic partnerships designed to empower fractional CFOs and CPA firms to support clients with scalable financial infrastructure. Through alliances with Apex Finance Solutions, CFO Advisory DC, CTM Partners, and Rubino & Company , ROSE is expanding access to scalable, AI -enabled solutions that simplify financial operations and amplify the value advisors deliver to growing businesses. “Fractional CFOs and CPA firms are critical growth partners for businesses, but they shouldn’t have to build financial infrastructure on their own,” said Ted Rose, President, CEO, and Founder of ROSE . “With these partnerships, we’re giving them access to enterprise-grade tools that drive efficiency, scalability, and insight—so they can remain focused on their most important role: trusted advisors.” At the center of these partnerships is ROSE’s Finance as a Service ( FaaS ) model, which integrates People, Process, Technology, Organization, and Data . This framework simplifies back-office operations while empowering financial leaders with real-time insights, audit-readiness, and proactive decision-making . All four partners now gain access to Easby ® , ROSE’s AI-powered, enterprise-grade automation platform that seamlessly integrates with accounting systems to transform financial data into actionable intelligence. Meet the Partners Apex Finance Solutions : Guides high-performing entrepreneurs with executive-level financial leadership. With Easby®, Apex enhances its strategic advisory capabilities through real-time data insights. CFO Advisory DC : Brings a global perspective from private equity, impact investing, and strategy consulting. Easby strengthens its ability to deliver operational excellence and scalable growth strategies. CTM Partners : Specializes in driving scalable growth and operational efficiency through financial leadership. By leveraging ROSE’s FaaS model, CTM expands client visibility and decision-making agility. Rubino : A Maryland-based CPA firm delivering audit, tax, and CFO consulting expertise (through their CAS – Client Accounting Services). By integrating Easby, Rubino enhances compliance readiness while delivering deeper client insights. “This is just the beginning of our CFO and CPA partner network buildout,” added Rose. “Our goal is to ensure every growth focused organization in the nation has access to the same level of sophistication and scalability as enterprise finance teams—without the cost or complexity. Our nationwide network will reshape the way financial leaders deliver trusted, data-driven advisory services.” About Rose Financial Solutions ROSE is a leading provider of Finance as a Service (FaaS – next generation of finance and accounting outsourcing) , helping businesses simplify financial operations by aligning People, Process, Technology, Organization, and Data . Its enterprise-grade AI-enabled automation platform, Easby® , transforms financial data into actionable insights, enabling companies to scale with confidence and agility. With ROSE and Easby, organizations achieve audit readiness, operational efficiency, and data-driven decision-making—redefining the future of finance and accounting. To learn more about how ROSE and Easby® can transform your financial operations, visit www.rosefinancial.com and www.easby.ai . Ready to empower your firm with enterprise-grade financial infrastructure? Contact us today to explore partnership opportunities.
By Ted Rose August 29, 2025
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