Business Road Trip 101: Check Your Dashboard

Rose Report: Issue 38

RFSDashboardAt Rose Financial Solutions (RFS), we embrace a philosophy of continuous process improvement both externally and internally, resulting in improved financial performance for our clients. To ensure that business improvements are creating positive results, RFS is rolling out RFSDashboard™.

RFSDashboard provides the C-Suite with a complete picture of your company’s performance while allowing you to drill into the details. With RFSDashboard, you’ll have even more visibility, knowing what’s working and what’s not working in your business at all times.

The Dashboard Analogy

Consider these two similar but very different scenarios. One that utilizes a dashboard and one that doesn’t.

Scenario 1:

You’re going on a cross-country road trip. You’re buckled up and ready to go, however, you realize that your car’s dashboard isn’t working. You say to yourself, “who needs a dashboard?” and set out for the highway. Three hours into the trip you think about filling up your gas tank assuming you have at least two more hours left in the tank. Ten minutes later, your car sputters and stops. You call a nearby gas station to bring you gas, 45 minutes later you’re back on the road. Without a working speedometer, you’re cruising down the highway doing 78 miles per hour in a 55 mile per hour zone, when you see a set of flashing lights in your rearview mirror. You pull over and a police officer gives you a ticket. You’ve now added an additional 20 minutes and $150 to your journey. Back on the road again, you take it really slow. As cars zip by, you decide you aren’t going to make the same mistake twice so you stop every two hours to fill up your gas tank. The combination of running out of gas, the speeding ticket, slow driving, and unnecessary stops for gas add five extra hours to your trip. Without a working dashboard, you have no idea that your vehicle was running low on oil over 350 miles ago. The car stops once again and you call a service station. Two hours later, they arrive and inform you that you’ve ruined your engine and it will take one week to fix. You rent a car for $75 per day and continue on your way.

Total additional hours of road trip: 30 hours

Total additional cost of road trip: $5,500

Scenario 2:

You’re going on a cross-country road trip. You’re buckled up, your dashboard is working and you’re  ready to go.

Total additional hours of road trip: None

Total additional cost of road trip: None

In both scenarios, you’re buckled up and setting off for your destination, but that is where the similarities end. It’s the dashboard that makes the difference.

The Highway to Success

As the dashboard analogy illustrates, not knowing what’s working or not working in your business at all times can be costly. With RFSDashboard, you’ll have the business intelligence tool you need to make timely, cost-effective and sound business decisions. RFSDashboard’s enhanced features deliver an unprecedented view of your business performance by aggregating and summarizing your financial information into one place, allowing you to easily access, monitor, measure and compare financial and management information including key performance indicators (KPIs) in near real-time. With an enhanced, user-friendly and intuitive interface, RFSDashboard provides the C-Suite with one version of your company’s true financial performance, using the same system used to approve transactions and view your periodic financial results.

Don’t let your business get stranded on the highway to success, take RFSDashboard for a test drive. For more information, visit our website at: www.rosefinancial.com.

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September 4, 2025
Rose Financial Solutions (“ROSE®”), a pioneer in Finance as a Service ( FaaS ), today announced new strategic partnerships designed to empower fractional CFOs and CPA firms to support clients with scalable financial infrastructure. Through alliances with Apex Finance Solutions, CFO Advisory DC, CTM Partners, and Rubino & Company , ROSE is expanding access to scalable, AI -enabled solutions that simplify financial operations and amplify the value advisors deliver to growing businesses. “Fractional CFOs and CPA firms are critical growth partners for businesses, but they shouldn’t have to build financial infrastructure on their own,” said Ted Rose, President, CEO, and Founder of ROSE . “With these partnerships, we’re giving them access to enterprise-grade tools that drive efficiency, scalability, and insight—so they can remain focused on their most important role: trusted advisors.” At the center of these partnerships is ROSE’s Finance as a Service ( FaaS ) model, which integrates People, Process, Technology, Organization, and Data . This framework simplifies back-office operations while empowering financial leaders with real-time insights, audit-readiness, and proactive decision-making . All four partners now gain access to Easby ® , ROSE’s AI-powered, enterprise-grade automation platform that seamlessly integrates with accounting systems to transform financial data into actionable intelligence. Meet the Partners Apex Finance Solutions : Guides high-performing entrepreneurs with executive-level financial leadership. With Easby®, Apex enhances its strategic advisory capabilities through real-time data insights. CFO Advisory DC : Brings a global perspective from private equity, impact investing, and strategy consulting. Easby strengthens its ability to deliver operational excellence and scalable growth strategies. CTM Partners : Specializes in driving scalable growth and operational efficiency through financial leadership. By leveraging ROSE’s FaaS model, CTM expands client visibility and decision-making agility. Rubino : A Maryland-based CPA firm delivering audit, tax, and CFO consulting expertise (through their CAS – Client Accounting Services). By integrating Easby, Rubino enhances compliance readiness while delivering deeper client insights. “This is just the beginning of our CFO and CPA partner network buildout,” added Rose. “Our goal is to ensure every growth focused organization in the nation has access to the same level of sophistication and scalability as enterprise finance teams—without the cost or complexity. Our nationwide network will reshape the way financial leaders deliver trusted, data-driven advisory services.” About Rose Financial Solutions ROSE is a leading provider of Finance as a Service (FaaS – next generation of finance and accounting outsourcing) , helping businesses simplify financial operations by aligning People, Process, Technology, Organization, and Data . Its enterprise-grade AI-enabled automation platform, Easby® , transforms financial data into actionable insights, enabling companies to scale with confidence and agility. With ROSE and Easby, organizations achieve audit readiness, operational efficiency, and data-driven decision-making—redefining the future of finance and accounting. To learn more about how ROSE and Easby® can transform your financial operations, visit www.rosefinancial.com and www.easby.ai . Ready to empower your firm with enterprise-grade financial infrastructure? Contact us today to explore partnership opportunities.
By Ted Rose August 29, 2025
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